Roger Willcocks – Director, Screen Pages
Best practice will include how to understand & segment sources of traffic; increase engagement/reduce bounce rates; making navigation and search more effective; improve fulfilment and service; optimise your SEO efforts; reduce abandonment rates; get better results from social media; deliver better product copy and images and much more.:
Roger is the owner of e-commerce agency Screen Pages, which is one of the leading Magento houses in the UK and an Enterprise Partner. Screen Pages has worked with over 200 businesses on their e-commerce initiatives and over 25 with Magento. Roger has 25 years+ experience in the technology industry, the last fifteen of which have involved significant internet projects. Roger has significant sales, marketing and business development experience and is a regular conference speaker on topics such as e-commerce, SEO and online marketing. Roger has a degree in Modern Languages from Trinity College, Cambridge.