Roger Willcocks – Director, Screen Pages

” How to deploy best practice online retail in Magento: 50+ tips to increase visitors and boost conversions“

Best practice will include  how to understand & segment sources of traffic; increase engagement/reduce bounce rates; making navigation and search more effective; improve fulfilment and service;  optimise your SEO efforts; reduce abandonment rates; get better results from social media; deliver better product copy and images and much more.:

• No nonsense practical business and marketing advice to online retailers
• Easy to implement ideas to increase online sales
• Using analytics to understand your website and improve results
• Reduce bounce and abandonment rates:  boost traffic and conversions

Roger is the owner of e-commerce agency Screen Pages, which is one of the leading Magento houses in the UK and an Enterprise Partner.  Screen Pages has worked with over 200 businesses on their e-commerce initiatives and over 25 with Magento.  Roger has 25 years+ experience in the technology industry, the last fifteen of which have involved significant internet projects. Roger has significant sales, marketing and business development experience and is a regular conference speaker on topics such as e-commerce, SEO and online marketing. Roger has a degree in Modern Languages from Trinity College, Cambridge.