Neil Hamilton

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Sep 26th, 2011

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Neil Hamilton – CEO & Co-Founder of PredictiveIntent

Putting Magento at the heart of your e-commerce personalisation strategy

Personalisation is now a must-have technology for any online retailer. Once connected, personalisation technology can drive up to 40% of sales and influence up to 80% of revenue by putting the right products and content in front of the right visitor at the right time.

Retailers can now implement advanced personalisation technology into their Magento store in less than a day, and have full control over the real-time logic that crunches together individual visitor behaviour, the “wisdom of the crowd” and all available product information to decide the most relevant products for each visitor. It’s also possible to consciously achieve business goals, for example to promote higher margin products to drive profit. The rich, behavioural data gleaned from your onsite visitors can also be used to personalise other consumer touchpoints such as transactional and promotional emails, Facebook apps and pages, forums and more.

Join Neil Hamilton, CEO & Co-Founder of PredictiveIntent, as he demonstrates in real-time how personalisation can adapt a site around each visitors unique context, interests and intent, and the statistics to prove the substantial return on investment from smart technology.

Neil Hamilton is the CEO & Co-Founder of PredictiveIntent, a true behavioural personalisation and recommendation engine technology platform. With over 15 year’s experience working with disruptive technologies, Neil is committed to helping retailers increase their revenue with relevance using the most advanced personalisation solution available.

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